The Healthcare sector in /the Middle East is witnessing rapid growth and its commitment to constant progress and improvement will take it forward by leaps and bounds from where it is at present. If we talk about changes or factors affecting the growth and development of the healthcare industry in the Middle East, there are many factors to be considered. According to marketing experts at healthcare digital marketing agencies, the use of the latest technology, therapies, and extensive healthcare marketing across the region are some of the factors that are giving a massive boost to the healthcare industry in the Middle East.
Let us consider those factors one by one.
1. Technology: A major contributing factor to taking the healthcare industry in the Middle East up to the mark of AED 103 billion is technology. According to experts in medical marketing in the region, the use of responsive websites, chatbots, and similar smart computer analytics has increased the efficiency of the healthcare industry by many folds. Apart from that artificial intelligence is playing an important role in the treatment of patients in the Middle East.
2. Innovative therapies: The Middle East and especially the UAE have achieved a breakthrough in using the most innovative and latest therapies. Lately, doctors in the UAE have announced the use of stem cell therapy in the treatment of arthritis. These stem cells are injected directly into the joints to eliminate the need for further surgery. Doctors are also working on the treatment of blind patients using stem cell therapy. These innovative technologies are attracting patients from across the globe to the Middle East.
3. Medical Tourism: According to a renowned healthcare marketing agency UK, increased medical tourism is a major change in the healthcare industry in the Middle East. A simpler visa process, representation of UAE as an attractive medical destination, use of the latest medical technology, and strong connectivity with the world are some major reasons contributing to increased medical tourism in countries like the UAE and Saudi Arabia.
4. Investment by the government: It will be interesting to note that in 2020, government investments in the healthcare industry in the Middle East are expected to reach US$ 144 Billion. Huge investment in infrastructure, use of the latest technology, import of both skills and technology as well as investment in research and development sectors are some reasons why Middle Easy is flourishing as a healthcare industry hub.
How Medibrandox can add value to the flourishing healthcare sector in Dubai?
If you are looking for a premier agency for healthcare digital marketing agency then Medibrandox will surely top the list. According to experts in healthcare marketing US, digitization of marketing in the healthcare industry is the best way to make it flourish exponentially. Medibrandox has a team of experienced marketing experts helping doctors, hospitals, diagnostic centers, pharmaceutical companies, nursing homes, physicians, dentists, and other healthcare organizations to attract new clients and patients to them.
Medibrandox has a plethora of services such as medical digital marketing services, healthcare SEO services, social media marketing services for healthcare, content marketing for healthcare, healthcare website designing and development, healthcare app development, telemedicine applications along revamping healthcare solutions. It leaves no stone unturned to protect your organization in a positive light and create a brand for you.
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